Carefree western vibes

JoyRoad by Lucy Hale

For autumn/winter 2024, actress Lucy Hale channels the free-spirited vibe of a road trip in our latest Signature collection. Drawing inspiration from an imaginative journey to her ancestral home, the Tennessee native dreams up a wardrobe that fuses Western soul, urban flair and outdoor resilience. “For me, the whole collection is about going back to my roots, being out in nature and accepting myself for exactly the woman I am today. It’s about authenticity, being led by our inner compass, feeling comfortable in our own skin, being a free spirit.”
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Expect all-American classics like a medley of fringing, suede separates and a sea of
denim alongside utility-style pieces, crisp shirting and knitwear with a homespun quality. A
line-up of vintage-style cowboy boots, artfully tarnished jewellery and the iconic Pasticcino bag, reimagined in everything from true-blue studding to leather tassels, complete the easygoing attitude.

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